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5 docs tagged with "orchestration"

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Ad account management

Connect Google, Meta, and TikTok ad accounts in minutes — one OAuth per platform, permissions clearly scoped, credentials refreshed automatically.

Budget optimizer

Continuous spend reallocation across campaigns and platforms based on real ROAS — manual-approve by default, auto-approve within bounds for hands-off operation.

Campaign plans

AI proposes a multi-platform campaign structure for your goal — audiences, ad sets, creatives, bid strategies. You review the full plan, approve once, and the system ships it across Google, Meta, and TikTok with consistent tracking.

Copilot

Conversational AI for ad decisions — ask "why did Meta drop?", "should I scale TikTok?", "what's the budget for next month?" and get specific, actionable answers grounded in your real data.

Orchestration (Sumeru)

Full-service ad-account management across Google, Meta, and TikTok — with AI-driven campaign planning, budget optimization, and a copilot that turns hours of agency work into a one-click approval.