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8 docs tagged with "attribution"

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Affiliate operations

A full affiliate platform — partner CRM with maker-checker approval, click and coupon attribution, a commission ledger with clawbacks, separation-of-duties payouts, a fraud queue, tax and FTC compliance, creative assets and AI-assisted recruitment.

Attribution & revenue

Multi-touch attribution that joins every campaign, journey, ad click, and storefront visit to the order it influenced — so you finally know which marketing actually earns money.

Gift Guide

Revenue-oriented, shoppable gift guides — the catalogue is ranked by real revenue, margin and stock signals, AI writes the copy around that curated set, and the guide publishes as an indexable Shopify blog article with attribution UTMs and SEO schema.

Pixel & event pipeline

The storefront event pipeline behind funnels, attribution and cart recovery — with an ingest health console that separates "installed" from "delivering", priority-aware back-pressure, a replayable failure queue, and anomaly detection for forged traffic.

Revenue command center

North-star KPIs with prior-period deltas, a driver decomposition that answers "why did revenue move?", channel attribution, and forecasting.

Revenue Hub

A reconciled revenue command centre — one order-capped, confidence-split number from the unified attribution ledger (never double-counted), real MRR / churn / dunning from subscription charges, loyalty liability, and an RBAC-gated at-risk-revenue view.

Sales engine

The unified customer-data + automation + multi-channel messaging engine — one Customer 360, real-time event pipeline, multi-channel journeys, multi-touch attribution, and provable lift via experiments and holdouts.