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2 docs tagged with "budget"

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Budget optimizer

Continuous spend reallocation across campaigns and platforms based on real ROAS — manual-approve by default, auto-approve within bounds for hands-off operation.

Referral growth platform

Customer-to-customer referrals as a governed programme — launch approval, a kill switch and rolling budget, the conversion ledger with refund clawback, fraud heuristics, versioned publishable copy, invite campaigns and honest copy A/B tests.